Services

Visual Identity/ Web Design

Duration

3 weeks

Client

ASCO Realty

Date

February, 2023

ASCO Realty

Where luxury and the art of refined living converge to transform your real estate aspirations into reality.

Branding

Logotype

Animation

Content

UI/UX

Visual Identity

About company

ASCO Realty isn't just a luxury real estate agency—it's a curator of modern elegance. Merging the worlds of art and architecture, it stands as a beacon of sophistication and exclusivity. Every property under ASCO's umbrella is chosen for its unparalleled design and unmatched quality, making the agency synonymous with distinctiveness and grace. With its finger on the pulse of global trends and a deep understanding of local nuances, ASCO Realty guarantees smooth sailing in prime real estate waters. But it doesn't stop at property deals. The agency elevates the real estate experience, orchestrating elite events and offering bespoke concierge services, setting the gold standard for the future of luxury real estate.

Challenge

ASCO Realty approached us with a unique conundrum: crafting a visual identity that seamlessly blends opulence with adaptability, tailored to diverse properties. Our mission? To sculpt a logo, engineer a website, and carve a niche in the bustling real estate arena, ensuring ASCO Realty doesn't just fit in, but stands out with distinction.

Solution

In just three weeks, our passionate design squad brought ASCO Realty's brand vision to life. With precision planning and harmonious creativity, we sculpted a standout logo, wove a cohesive visual narrative, and launched a chic website that epitomizes modern-day opulence and class.

Logotype

Simplicity: the ultimate sophistication

Warriors are frequently characterized by their helmets. In our logo for ArmorUp, we've melded this iconic symbol with the letter 'A', the initial of our brand. The typeface selected for the emblem exudes stability, clarity, and assurance. Together, these elements forge a unified, striking, and unforgettable design that mirrors the unwavering spirit of the warrior mindset.

Experience the world of luxury real estate

Invest in your future with ASCO Realty

Typography

Sleek strokes, strong impressions

For ASCO Realty, Montserrat is the perfect fit, embodying the essence of contemporary elegance and understated design. Its crisp contours and polished structure exude a professional yet refined aura, making it visually captivating. Should there be a need for a font switch, Lato stands as a commendable substitute, seamlessly marrying professionalism with a touch of warmth, ideal for a forward-thinking real estate agency.

Colors

Where ambitions touch the horizon

ASCO Realty’s color palette is more than just a choice; it’s a statement. The serene neutral tones echo reliability, sophistication, and a rock-solid foundation.

The standout blue accent not only resonates with professionalism but also evokes trust. Drawing parallels with the vastness of the sky and the depth of the ocean, this shade embodies endless opportunities and the vast potential of the real estate world.

Alabaster Dream

HEX

#FFFFFF

RGB

255 255 255

HEX

0 0 0 0

Coastal Horizon

HEX

#F1F7FF

RGB

241 247 255

HEX

5 3 0 0

Coastal Horizon

HEX

#438EF3

RGB

67 142 243

HEX

69 40 0 5

HEX

#5096F6

RGB

80 150 246

HEX

65 38 0 4

Coastal Horizon

HEX

#323232

RGB

50 50 50

HEX

0 0 0 80

HEX

#3E3E3E

RGB

62 62 62

HEX

0 0 0 76

Misty Mirage

HEX

#AAAAAA

RGB

170 170 170

HEX

0 0 0 33

HEX

#B2B2B2

RGB

178 178 178

HEX

0 0 0 30

Unlock the door to your dream home

Experience living at its finest

Your Journey to Luxury Living Starts ASCO Realty

3891 Ranchview Dr. Richardson, California 62639

ascorealty.com

Your journey to luxury living starts ASCO Realty

ascorealty.com

3891 Ranchview Dr. Richardson, California 62639

Website

Digital domain of dreams

ASCO Realty's website is a digital mirror of its ethos. Sporting a crisp, airy design, it offers visitors a spacious and dependable online experience. More than just a site, it's a sanctuary for those in search of their ideal dwelling. Seamlessly blending simplicity, aesthetics, and professionalism, it's where dreams meet reality.