Services
Brand Identity/ Web Design
Duration
4 weeks
Client
Morris & Farm
Date
July 2023
Morris & Farm
A family-owned supplier of fresh organic farm products
harvested with a deep love and respect for nature.
About
Morris & Farm is a family-owned business that specializes in supplying fresh, organic farm products. The brand has a profound reverence for nature and has been nurturing its products while catering to a community of organic food enthusiasts. The company's unwavering commitment to providing high-quality, organic produce has earned it a reputation as a reliable supplier of fresh farm products.
Challenge
The main obstacle was to devise a visual identity that would align with the brand's values of being in sync with nature and catering to families. The current branding lacked the emotional appeal and genuineness required to connect with a market increasingly conscious of sustainable and organic products.
Solution
Our team at Sketchy Digital embarked on a journey to revamp Morris & Farm's brand identity. We realized the importance of creating a design that resonates with organic food enthusiasts while staying true to the brand's commitment to nature. The new visual identity not only aligned perfectly with their mission but also appealed strongly to their target audience. The authentic, nature-centric design helped Morris & Farm to stand out in the competitive local market and fostered a deeper connection with organic food lovers.
01
Logotype
Rustic touches
Through a clever metaphor, the logo represents the delivery of farm-raised fruits and vegetables. The rough, sketchy style of the logo is a nod to the handmade nature of the products, which are all grown with love and care.
02
Typography
Speaking the distinctiveness
The serif font is symbolic of elegance, style, and recognizability and underscores the brand's distinctiveness. The Manrope font has been selected for the body of the text, as it is equally refined yet less attention-grabbing.
.svg)
Let’s work together!
Got an upcoming project idea or looking for a strategic creative partner? We’re excited to meet with you and learn about your needs and goals. Contact us via the form below or email us directly at sales@sketchy.digital
Explore other projects
Memrify
Memrify is a mobile app that is designed to help you secure your important memories while also simplifying your daily life.
View details
MyoMechanix
MyoMechanix has established itself as a prominent player in the fitness industry, renowned for its dedication to providing top-of-the-line fitness products and services.
View details
MarinCo
MarinCo, a leader in the construction and development industry, redefines luxury and offers unparalleled opulent living spaces.
View details
Opal
The trailblazer in the disposable vape sector, transforming the vaping industry with a unique and revolutionary experience.
View details
Sappro
Sappro is a budding cider brand that offers an array of distinct and innovative flavors to tantalize your taste buds.
View details
Dazzly
Dazzly is a lively makeup brand designed exclusively for teens eager to showcase their individuality while nurturing their skin early on.
View details
Tikka Way
Tikka Way stands as a beacon of Indian culinary traditions, offering a fast-food experience that's as rich in flavor as it is in heritage.
View details
Hydrix: Plumbing & HVAC
Hydrix is a prominent player in the plumbing and air solutions industry, widely recognized for providing top-notch, sustainable products and services.
View details
Suncap Systems
Suncap Systems is a cutting-edge provider of solar energy solutions that specializes in installing high-quality solar panels for homes.
View details
Wagematic
Wagematic leads in payroll innovation, providing small to medium-sized businesses with a streamlined and flawless payroll management experience.
View details
Aventuro
Aventuro is a pioneering travel agency committed to enriching lives with the magic of world exploration. Aventuro crafts bespoke itineraries that resonate with individuality.
View details
Cloudbliss
Cloudbliss is a cloud storage service provider that caters to the varying needs of its users by offering unlimited storage space.
View details
Rove
Rove represents a vibrant barbershop brand positioned at the crossroads of style and innovation, embodying youthful boldness and creativity.
View details
DarkInk
DarkInk is a professional tattoo studio that provides a unique platform for individuals to express themselves through creative tattooing.
View details
Pixcup
A perfect place where the aroma of freshly brewed coffee blends with the nostalgic pixels of classic 8-bit games.
View details
Vortex Drive
Vortex Drive, a dynamic car dealership based in California, specializes in offering a wide range of new and used vehicles tailored to meet the modern consumer's lifestyle.
View details
Fable
Fable is a serene bookstore that creates a peaceful space for those with an insatiable appetite for reading an a curious mind.
View details
Hawthorne Law
Hawthorne Law stands at the forefront of legal expertise, offering a unique blend of traditional values and modern innovation.
View details
Eviggloo
Eviggloo is a lively and creative brand of kid's clothing that embraces the enchantment of childhood and the influence of play.
View details
Eden Gardens
Eden Gardens is a landscape design studio that strives to create a paradise for everyone.
View details
Dentiform Group
The Dentiform Group is a leading provider of advanced dental techniques that aim to offer personalized care for the creation of healthy and radiant smiles that last for a lifetime.
View details
Vetlio
Vetlio is a team of veterinary specialists passionate about pets and dedicated to their health and well-being.
View details
ArmorUp
ArmorUp stands as a groundbreaking force in the fitness realm, offering a unique and transformative workout experience.
View details
ASCO Realty
Where luxury and the art of refined living converge to transform your real estate aspirations into reality.
View details
Lincoln Private Jets
Lincoln Private Jets offers premier flight experiences with an emphasis on safety and unparalleled luxury, complemented by exclusive member benefits.
View details
Broken Arrow
Boosting business visibility with ahead-of-the-curve digital marketing: boutique precision, global impact.
View details
Revalue Nature
Revalue Nature is a UK climate tech start-up that provides tools to project developers to analyze carbon projects from the ground up.
View details
Cohora
Building emotional connections by empowering brands to build their own online communities while amplifying loyalty.
View details
